Campaigns & Advertising Media & Public Relations
Financial Education Awards & Recognition
CAMPAIGNS & ADVERTISING
Try a Credit Union Campaign
MCUL’s consumer awareness advertising campaign, supported by member credit unions.
MCUL Brand Kit
Downloadable MCUL logos for use in social media, press releases and other marketing.
MEDIA & PUBLIC RELATIONS
Networking Listservs
A tool for credit union staff to network, share best practices and keep informed about related initiatives, events and resources.
Press Release Templates
A collection of customizable press release templates designed to help credit unions quickly turn common announcements, achievements and community stories into media-ready news releases.
Crisis Communications
Guidance for managing communications during difficult or sensitive situations.
Social Media Strategy & Member Engagement
Learn practical strategies from Filene for using social media to build trust, connect with younger audiences and strengthen member relationships.
Next Generation Member Growth
Explore Filene's research on how younger consumers engage with financial institutions and what drives trust, loyalty and long-term relationships.
FINANCIAL EDUCATION
Financial Education Resources
Turnkey resources and inspiration to deliver impactful financial education at any age.
Financial Reality Fairs
Information for hosting a Financial Reality Fair simulation to teach young members smart money habits.
Understanding Gen Z Consumers
Gain insights from Filene into how Gen Z approaches money, banking and financial decision-making.
Elder Financial Exploitation Prevention Toolkit
Resources from AACUL to help credit unions educate members, support staff training and raise community awareness around elder financial exploitation, strengthening efforts to identify, prevent and respond to fraud targeting older adults.
Marketing & Business Development Certification School
Earn your Credit Union Certified Marketing Executive™ or Certified Credit Union Business Development Professional™.
AWARDS & RECOGNITION
MCUL Award Submission Form
2027 MCUL Award info coming soon!
